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دانلود رایکان مقاله انگلیسی ISI با موضوع قدرت در تصمیم اتخاذ تجارت الکترونیک B2B

عنوان فارسی مقاله:

نقش تعدیل کننده‌ اعمال قدرت در تصمیم اتخاذ تجارت الکترونیک B2B

عنوان انگلیسی مقاله:

The Moderating Role of Power Exercise in B2B E-commerce Adoption Decision

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بخشی از مقاله انگلیسی :

1. Introduction
 Due to the invention of Information and Communication Technologies (ICT), advanced means of technology have been introduced and deployed by organizations to conduct their business activities and transactions with other organizations. ICT introduces e-business world which generally refers to implementing ICT in support of all business activities (Beynon-Davies, 2004). Increasing global interdependence, free trade and reduced entry barriers, have motivated many organizations to conduct businesses globally. Moreover, technological advancement, lower cost of transactions, and increased awareness of e-business benefits, attract many non-adopting organizations as well (Al-qirim, 2010). B2B EC as part of e-business world, is defined as an inter-organizational technological innovation that enables inter-firm process integration and allows supply chain partners to trade and share information online (Sila, 2013). It has changed the pattern of business transactions conducted between firms globally as well as domestically and has provided substantial benefits to organizations. Earlier studies on Information Systems (IS) have acknowledged that B2B EC diffusion has a positive impact on business performance. Specifically, it improves customer service, enhances inventory control, reduces marketing and distribution costs, and minimizes operational costs (Tarofder, Marthandan, Mohan & Tarofder, 2013).